Product styling is a styling approach focused on product display, primarily used to enhance a product’s visual appeal in photos or videos. It is commonly applied in advertising, e-commerce, social media, and similar contexts. The core objective is to effectively convey the product’s features and brand image to the audience through arrangement and setup.
Stylist select appropriate props, backgrounds, lighting, and colors to highlight the product’s characteristics, while ensuring that the overall composition is visually appealing and engaging.
Here is a case example.
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